“And we are very much a part of that event.”
“I do not call Halloween a holiday–I call it an event,” says Steven Silverstein, President of Spirit Halloween. You may be thinking: It’s not even August yet, is it really time to start decking the halls with boughs of horror? The parking lot of 6725 Black Horse Pike was literally filled to the brim on the morning of July 29 with families, enthusiasts and even cosplayers eager for their chance to see what Spirit has in store for this Halloween season. Spirit Halloween is celebrating its 40th anniversary this year, and the enthusiasm surrounding the retailer couldn’t have been more clear than during the annual grand opening of its flagship store in Egg Harbor Township, NJ.
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